Competing with comparison sites in the SERPs can feel like a losing game, but it doesn’t have to.
In Rand’s Whiteboard Friday video below, he explains the challenges and outlines five solutions that can help you begin ranking for those high-value comparative terms.
Mission SEO Impossible: Rank a Single Brand Website for a Broad, Plural Search Query with Comparative Intent
How to Repurpose Videos Into Many Forms of Valuable Content
Want to create a wide range of content without a lot of effort? Is it easier for you to create videos than the written word?
#1: Plan Your Video Campaign Style and Outline an Episode Guide
#2: Record and Edit Your Video
#3: Research Keywords for Individual Asset Landing Page Titles
In this article, you’ll discover how to use video to produce up to eight different types of content for your business.
Fix Your Outbound Link Problem In A Single Workday
Links are the foundation of Google’s algorithm. A naïve reading of the algorithm suggests that you shouldn’t link to anybody else, ever. It turns out that’s not at all true. But your outbound links play an important role in your ability to turn up in the SERPs.
Let’s make sure your outbound link game is on point by following the steps oultined in this post and get yourself situated today.
And as usual, in no particular order:
Content Creation & Inbound Marketing (SEO, Search, etc)
- 6 of the Biggest Misconceptions About Ecommerce SEO
- Google Search Console – a Beginner’s Guide to Finding Actionable SEO Tasks
- SEO basics: How To Use Headings On Your Site
- SEO Audit Essentials in 2017 #semrushchat
- Six Tips For Generating Evergreen Blog Content
Social Media Marketing & Small Business Resources
- How to Optimize Your Facebook Dark Posts
- 8 key Steps For A Successful Instagram takeover
- Creating a Solid LinkedIn Advertising Strategy
- Does The Instagram Algorithm Cater To Top Influencers?
- Quiz: Which Social Media Network is Right for Your Business?
On iblogzone.com & more from around the web …
- Marketing Day: Snapchat paperclips, IAB in-app ads & affiliate attribution
- SearchCap: Bing Ads keyword tool, SEO cost & Twitter AMP
- Download Free Audio Books
SEO Tools & More… (aff)
- SEM Сompetitive Research and Business Intelligence Software – Free Trial
- Test Your Site For OnPage SEO
- Marketing Research Library – The #1 Resource for Free Marketing Research, White Papers, Reports, Case Studies, Magazines, and eBooks
That’s it! Enjoy and enjoy the rest of your weekend.