Hi everyone! Hope you had a great and productive week. This week, Matt Cutts, answers a question about guest blogging in his latest video on GoogleWebmasterHelp. Interesting is how Matt start’s answering the question. He say’s “it is a fun question”! Wonder why? Can any of you figure it out? Will appreciate your thoughts.
How can I guest blog without it appearing as if I paid for links?
In any event, I hope that Matt’s insights about guest blogging helped you understand a bit on how to use this strategy, with moderation.
Ghost is Officially Open
Officially launched this week is the Ghost blogging platform. The most important piece of news, of course, is that Ghost.org is now open for signups from everybody. A successful KickStarter backed project, Ghost has a lot going on. Some of its backers, like Envato, is even running a $5,000 Ghost Theming Competition. Envato announced a $5,000 Most Wanted Competition to seed their brand new Ghost Themes category on ThemeForest. You can find out more about Ghost and Envato’s competition here.
The platform is free and open to anyone, so get over there, create your account, grab your username, and check out the forums.
How Google is Changing Long-Tail Search
The Hummingbird update was different from the major algorithm updates like Penguin and Panda, revising core aspects of how Google understands what it finds on the pages it crawls. Rand of MOZ.com explains what effect that has on long-tail searches, and how those continue to evolve.
As usual, in no particular order:
SEO & Internet Marketing
- Content Publishing Tips for Brands From the Experts
- Should webmasters focus on more than just ranking in search results?
- I’m In Marketing But Here’s Why SEO Matters
Social/Blogging/Small Business Bites
- 8 Tips on How to Sell Your Domain Name
- The Secret To Growing Your Blog to Its Potential
- Turn Domain Bias In Search Results To Your Advantage
- R.I.P. EdgeRank: How To Optimize For Facebook’s News Feed Algorithm
- The Anatomy of a High Converting Landing Page
More cool stuff!
- Marketing Day: October 18, 2013
- This Post Will Transform You into a Google Chrome Power User in Record Time
That’s it! Enjoy and have a great weekend!
Ryan Biddulph
Totally new to Ghost DiTesco, will dig a bit deeper on that one ๐
Ryan
Hi Ryan. Welcome. Ghost appears to be an interesting platform and maybe good for SEO ๐ Hope all is well with you
Ileane
Hi DiTesco,
I heard Chris Brogan talk about Ghost but I never followed up on it. Thanks for the reminder. I grabbed my profile and set things up but I’ll wait until they set up the hosting before I create a blog over there. Looks promising though.
Thanks for the shout out!!
Hi Ileane. Yep, Ghost does certainly sound promising and I have also claimed my username (just in case). Like you I think I’ll also wait for them to set things up there before actually using it. Let’s see what they have in store for us ๐
James H.
Thanks for mentioning Ghost! I wonder how well it will compete against WordPress, especially since it claims to be simpler and easier to use.
As for guest blogging, it’s definitely going to become even more tricky gaining traffic while maintaining your rankings in the SERPs. Brand.com has some tips to offer here to help with that
Arbaz K
I learned about the Ghost blogging platform from Envato’s site.
Looking forward to see it out completely. Will give it a try once it is completely out and tested. ๐