Unless you don’t have a blog or a website of your own, chances are, you have heard about the term SEO (search engine optimization) before. SEO is the process of improving a sites online visibility on search engines results. That really is the simple and short version of what SEO is all about (here’s a longer version of SEO).
As for the “who cares” part, it is no surprise that all who are serious about building an online presence cares about it. Yeah, SEO is far from dead, otherwise, what’s the point of Google and Bing, coming out with a lot of new stuff just to help webmasters improve their sites visibility?
Here’s a quick roundup of what’s new (or relatively recent) and suggested SEO resources:
Webmaster Academy – Webmaster Academy provides practical and easy-to-understand lessons for webmasters to help you improve your site with topics like getting your site indexed, providing search engines with helpful information about your video and image content, and understanding Webmaster Tools features.
SEO for startups in under 10 minutes (June 2012) – Maile Ohye from Google advises your startup as if she had only 10 minutes as your SEO consultant.
Webmaster Tools – The new webmaster tools of Bing is, guess what, mainly all about SEO. If you have not tried it yet or have forgot all about it, I am sure that you will find the “new” version much more interesting than before. From fixing on-page SEO problems, to their disavowing links, Bing has features for everyone interested in search engine optimization.
Here on iBlogzone
Yeah, I got my own SEO resource page, that I regularly update. It has “tons” of articles, videos, and guides, that are targeted for the DIY SEOers. If you are new to SEO or want to learn a bit more, start there. I am sure that there is something that you will find useful.
As mentioned above, you can easily come to the conclusion, that both Google and Bing’s webmaster tools are mainly geared towards search engine optimization. Hopefully, that will answer the question about whether or not, SEO is something that you, as an aspiring problogger or small business owner, should care about. Just remember the balance (YIn-Yang), provide quality content for users and optimized them for SEO. After all, you do want your quality content to be found, right? On the other hand, what would you SEO, if you don’t have content?
Anyway, if you are still are not convinced that SEO is something that interest a lot of people, maybe this study, presented in the form of an infographic, would shed a bit of light. This infographic, courtesy of BlueCaribu, shows just how big the SEO industry is. Some interesting facts, include India, being the largest community searching for related SEO topics, and Thursday being the most popular day for looking up on SEO.
What about you? Do you care about SEO?