Holidays are just around the corner and most marketers are gung ho to make the most out of the holiday season. As seen in the previous couple of holiday seasons, search and email wins out of the
many communication channels so most certainly a lot of campaigns going out this time as well.
So, which are they key considerations to keep in mind while designing emails this holiday season? Well, Monks bring to you some of the leading influencers from online world sharing their views about holiday email priorities and tips for 2015 and early 2016. This coupled with overcoming email delivery anxiety will certainly help you as a marketer better launch your campaigs.
Some of the key takeaways of the infographic:
- Let data do the planning
- Think beyond December and this season
- Segment the subscribers well
- Timing is everything
- Focus on list growth
- Beware about the massive spikes in your email volumes
- Be different and plan well in advance
- Create a series of emails and re-target
click on the image for a larger view
Here’s the download of the entire infographic: (to view the online version, click here)