Mobile Friendly FAQs, SEO Value From SERPs, WordPress 4.2 Powell, #Speedlink 17:2015

Hi everyone, hope you all had a great and productive week! So you probably have heard about all the fuzz that has been going on for weeks about the “mobilegeddon” thing. Mobilegeddon is suppose to be the dreaded Google mobile algorithm update. Dreaded becasue it not only impacts your site on mobile search, it may also affect your overall rankings. Well, the wait is over. Google announced that the roll out has started 100% and provides in this blog post, a series of answers to questions arising from what could you do and not do in the event that you are a bit late on making your site mobile.


Some general FAQs include:

1. Will desktop and/or tablet ranking also be affected by this change?
2. Is it a page-level or site-level mobile ranking boost?
3. How do I know if Google thinks a page on my site is mobile-friendly? (hint – go here)
4. Unfortunately, my mobile-friendly pages won’t be ready until after April 21st. How long before they can be considered mobile-friendly in ranking?
5. Since the mobile ranking change rolls out on April 21st, if I see no drop in traffic on April 22nd, does that mean that my site’s rankings aren’t impacted?
6. I have a great mobile site, but the Mobile-Friendly Test tells me that my pages aren’t mobile-friendly. Why?

and the list goes on…

Extract SEO Value from SERPs with Knowledge Graph and Answer Boxes

Rand of this week talks about many SEOs being frustrated over the ever-expanding repertoire of answer boxes and results from the Knowledge Graph on Google’s SERPs. One thing we can be sure of, he says, is that they’re not going away anytime soon, so in the whiteboard Friday video below, Rand offers some strategic advice (as well as several tactics) for getting SEO value from those SERPs, and even from those boxes.

New WordPress Version Improves Sharing and Embeding

Automattic recently released the version 4.2 of WordPress, named “Powell” after jazz pianist Bud Powell. The company says that, among other things, its new features are designed to help bloggers communicate and share. HAve you updated your version yet? What feature do you like most? I particularly like the new embed feature. Makes things a lot easier.

And as usual, in no particular order:

Content Creation & Marketing/SEO and Search

Social Media/Small Business Bites

More from around the web …

That’s it! Enjoy, have a great weekend!


DiTesco is a Business and Inbound Marketing Consultant, and founder of iBlogzone's main objective is to help startups and small business owners achieve success in their online ventures. | More About Me and my Digital Marketing Services in SP Brazil.

4 thoughts on “Mobile Friendly FAQs, SEO Value From SERPs, WordPress 4.2 Powell, #Speedlink 17:2015

  • There is so much hype regarding mobilegeddon that even web hosting companies are trying to make best out of it. The company in which my website is hosted is charging $200 to provide me a mobile friendly website. My website is not mobile friendly and i’m hoping it wont effect my rankings, though i’m planing to make my website a mobile friendly one soon.

  • To a layman like myself when you see all the technological changes in googles attempt to make mobile phone servers a priority is confusing.
    The idea of people being to connect more easily and promptly is a an aspect i do welcome.
    I fear the terminology of mobile geddon and know i have to learn to understand word press to understand the new changes i will endeavour to find out as much infomation as possible.

  • From what I can see so far, there isn’t much of a difference in algorithms. Main competitors remains the same and few of them doesn’t utilize responsive design at all.

  • Well, looks like my site has passed Google’s Mobile-Friendly Test! It’s going to be interesting to see how mobilegeddon will impact overall rankings. Although, as you say, if you haven’t already looked at making your site mobile friendly then you are a little late to the game..
    Thanks for the useful links DiTesco, will work my way through them today!

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