Shopping Cart Abandonment – Heartbreaking Reality Of Today’s E-Commerce Industry

What is the biggest issue with your ecommerce profit potential?

If you make sales online, we would only say Shopping cart abandonment!

Shopping cart abandonment is a situation where people are exiting or bouncing back from the website after adding products in cart or clicking the buy button but before the sale is complete.

This is considered as 1 amongst the other important performance factors for an ecommerce business. Every ecommerce website aims to have minimum possible percentage of shopping cart abandonment rate and if your numbers are high or your margin small, it can really hurt your profits.

So how do you protect yourself? The infographic by Fullestop below explains the cure of the disease and some reasons as well for the same. Have a look!

Click on image for a larger view






DiTesco is a Business and Inbound Marketing Consultant, and founder of iBlogzone's main objective is to help startups and small business owners achieve success in their online ventures. | More About Me and my Digital Marketing Services in SP Brazil.