Mobile Social Marketing: 3 Easy Ways to Maximize Your Company’s Mobile Presence

by DiTesco
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Successful modern companies know that in order to reach the greatest number of potential consumers, they need to be utilizing mobile social marketing. Social media alone is a medium ripe with potential for companies looking to sell to current customers and identify new ones. With usage of sites such as Facebook, Twitter, and Pinterest growing […]

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Brand As A Ranking Factor, Social Media Marketing Report, Earning Authoritative Links, #Speedlink 22:2015

by DiTesco
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Hi everyone, hope you all had a great and productive week! With over 200+ ranking factors that SEOs talk about, another frequently asked question is whether or not branding plays a part in Google’s ranking algorithm. According to Rand of Moz.com, there’s a short answer with a big asterisk to that, and in the video […]

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Responsive Emails: Evolution and The Journey Ahead

by DiTesco
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Marketers are aiming high to provide superior inbox experience to the small screen users. Responsive emails come to aid here. While Monks at the Monastery published an infographic in 2013 about Responsive emails, only 50% of the opens were marked on a mobile. That has now changed, and according to their new infographic, more than […]

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How to Create Traffic-Driving Blog Posts: 5 Hacks

by Dvora Goldstein
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It’s true … blogging has huge benefits, both for companies — think Techcrunch and Mashable — as well as for individuals. In fact, just last month, Pat Flynn earned $153,397 with his blog SmartPassiveIncome. Done right, blogging is a traffic-driving monster. It sends you leads on autopilot, giving you a virtually endless supply of new […]

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Google Search Console (GWT), Good Unique Content Should Die, More Sales From Mobile, #Speedlink 21:2015

by DiTesco
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Hi everyone, hope you all had a great and productive week! Recently, Google has announced that Google Webmaster Tools has been replaced by Google Search Console. From what I can gather, only the “rebranding” of the tools took place and no other new features was released (correct me if I am wrong). Nonetheless, if you […]

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17 IFTTT Recipes, Combat SEO Problems, Social Media Productivity, #Speedlink 20:2015

by DiTesco
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Hi everyone, hope you all had a great and productive week! This week, Dan Smith published an article on ContentMarketingInstitute.com about “recipes” to use on IFTTT. If you have not heard about IFTTT before, don’t worry, you are not alone. As Dan says… I’m slightly ashamed to admit I’m a little late to the IFTTT […]

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Test! Test! Test! Understanding the A/B & Cs of Email Testing (Infographic)

by DiTesco
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The most overpowering goal behind every email marketing campaign is conversion. Email conversions can be increased manifold only if your email contains all the elements that are compelling enough to facilitate the same. Email testing is the divine sprig that has the potential to drive conversions with the constant suggestions to iterate; based on the […]

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Rebrand and Redirecting Sites, Universal Search Study, Working With WordPress, #Speedlink 19:2015

by DiTesco
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Hi everyone, hope you all had a great and productive week! This week Rand talks about another interesting topic in his WhiteBoard Friday video. Making changes to your brand is a huge step, and while it’s sometimes the best path forward, it isn’t one to be taken lightly. In the video below, Rand offers some […]

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Top Proven Benefits of Business Blogging (infographic)

by DiTesco
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Many small business owners thing that having a blog is just a myth. Some don’t think that putting the time and effort on a business blog is worth it. A recent survey that involved over 3,500 marketing professionals, revealed that blogging is one of the most important lead sources for their business. Also, according to […]

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Ineffective Link Building, How To Avoid Google Penalties, 80 Twitter Tools, #Speedlink 18:2015

by DiTesco
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Hi everyone, hope you all had a great and productive week! Link building can absolutely help in your rankings, if done properly. Sometimes, you put in a lot of effort in your link buidling tactics (best practices) and yet nothing happens. No improvement in rankings whatsoever. Why? In Rand’s video below, he shows us four […]

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Curate Content for a Well-Balanced Blog

by Megan Totka
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Many bloggers see content curation as unimaginative and, at the very worst, lazy. But re-sharing, re-tweeting, and re-blogging engaging online content can actually be just as creative as writing fresh, original blog posts. Not only can it flesh out your blog or social media platform with thoughtful commentary from fellow creators, but it can also […]

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