For many marketers, email marketing is a battlefield of its own. Most likely, people that have susbribed to your list not only receives email from you but also from a lot of different businesses. Your open rate depends on several factors, some of them being, your subject line, how well they liked your past emails, and so on.
But with 91% of consumers checking email every day, it’s still one of the best places to reach your target audience. And did you know that 66% of all consumers over the age of 15 made a purchase because of an email? That’s quite a lot amd if you are asking how can you use email marketing to your advantage, you are not alone. And for that, you need to learn how to create an email that is optimal for marketing.
In order to teach you how to do it, Neil Patel from QuickSprout.com created an infographic that breaks down the steps you need to take to optimize your emails for conversion. See what a great marketing email may include.
Learn the anatomy of an optimal marketing email, including how to optimize your subject lines, body content, and calls-to-action.
Click on the image for a larger view: