Here’s some real great news for all of you that have videos on YouTube (it was for me until this weekend). The YouTube partner program is now open to everyone*, to monetize videos instantly. You may have heard about this already, but I only found out about this recently via Kim Castleberry’s post. If you are reading this Kim, thanks a bunch!
* Please check availability in your country. While the program is being rolled out, before you get all excited, you may want to see if your country is included in the list to qualify for being a YouTube partner. You may also want to read what type of content you can monetize on YouTube.
What Is The YouTube Partner Program?
Essentially, the partner program is like Google AdSense’s version for videos. As a matter of fact, you do need to have an AdSense account to associate it with YouTube. You can still sign-up for the program even without an AdSense account, however, if you want to get paid, you will need an approved AdSense account.
Is It Worth Being A YouTube Partner?
Just like earning some extra money via Google AdSense, having the possibility of having the same income opportunity from your existing videos, sounds pretty cool to me. Aside from all the benefits of using videos for marketing campaigns, having the possibility of sharing ad revenue with YouTube can go a long way, specially if you have a video that goes viral.
Obviously, there are some drawbacks on monetizing your videos. Ads can be annoying and users may jump on to the next if they feel that they are being bombarded with ads. The good thing about this program is that you can individually choose which videos you would want to monetize. Perhaps, that specific video that you want to attract users to your site, may not be a good candidate. Regardless, it is there for you to decide.
So What Else?
Like Kim, I will just share with you the video that Gideon Shalwick made about this topic. From activating your YouTube partner account to highlighting the pros and cons of the program, it is worthwhile knowing about his thoughts and opinions.
That’s it! Are you a YouTube Partner yet? Do you think that the program could be an interesting form of making additional income? What advantages and disadvantages do you think may derive from being a partner? Share your thoughts.