The digital marketing landscape changes by the hour. Each passing minute sees an increasing number of users turn to their smartphones and tablets for shopping and searching. This makes your company’s mobile content strategy more important than ever. Thanks to
Read moreThere are three basic ways in which you can utilize hashtags in marketing. These are, brand promotion, to capitalize on something that is trending, and to rally people around an idea. Some hashtag marketing campaigns only focus on one of
Read moreLet me bring to your attention the fact that in the digital era, visual content will attract more customers compared to the use of just words. People are more likely to share a video than just a text. If you
Read moreHi everyone, hope you all had a great and productive week! If you are a marketer, you should know about the FTC guidelines which requires anyone who receives any form of compensation when endorsing products in their specific sites (blogs,
Read moreHi everyone! Hope you all had a great and productive week. This week on Google Webmaster Help, a very interesting question came up for Matt Cutts to respond. The question was… How can smaller sites with superior content ever rank
Read moreDoes your website have an absence of something? Perhaps you post often but your articles aren’t gaining a good number of shares or comments. It feels as though no one is reading them. The thing that you really need here
Read moreAt the end of the day, content is all that really matters for bloggers and online marketers. You can build links and plaster your material on social media boards all you want, but if the content is terrible (or even
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