There’s no question whether influencer marketing is effective or not. With businesses experiencing a 520% boost in ROI in 2018, it’s pretty clear that this marketing strategy works. Moreover, nearly half of consumers today rely on influencers’ product testimonials before

Have you been wondering about how to improve your email marketing campaigns going forward? It’s hardly surprising. The modern email marketer has to work a lot harder to avoid al the security systems in place. You’ll have to contend with

(image) The fewer sales you make, the less revenue coming into your business. It’s simple maths! You need to take action, because without customers, and without the opportunity to make a profit, your business is going to suffer. It’s a

When people need to advertise their goods, business, or services, they tend to immediately gravitate to the Internet. It’s no secret that thousands of people can be reached online. That’s because we live in a world where people are constantly

If you know one thing about branding, then you know that you can’t create a powerful brand without a unique and appropriate logo. However, logos can be of different kinds- abstract, mascots, brandmark logos, etc. So, how do you know