How To Find The Right Audience On Facebook? [infographic]

If you are a FaceBook advertiser, you should probably already know the massive advertising targeting capabilities of the platform. However, knowing about the targeting capabilities is one thing and knowing just how impressive they are is another. If you already use the social platform for your advertising campaign, or thinking about making use of it, following below is an infographic prepared by Qwaya where they outline all the options you currently have when building a target audience on Facebook.

Hopefully it can help you to understand a bit more about the opportunities that are available on FaceBook when trying to reach the people of interest to your business.