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Comprehensive Marketing Approach To Drive Traffic To Your Website

internet marketingGrowing a small business online can take time. Contrary to what many people say, you can’t expect to jump right in and start raking in those profits quickly. Building a small business online requires a sustainable, comprehensive marketing approach to drive traffic to your website. Applying proper internet marketing tactics will help you, build your leads, your sales, and ultimately, your bottom line. Investing time in educating yourself on simple marketing strategies and resources, can help you attain your goals, like you’ve never thought possible.

Consider this category as your resource guide with some of the most important things you can be doing to grow your small business. You can start by browsing through the articles below or jump directly to other sub-categories if you prefer. Good luck and remember that knowledge is power, but useless if you don’t take action.

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Five Tips For Video Marketing That Work

by Anita Brady
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Lights! Camera! Action! Many of us daydreamed as children about being famous actors. Now, thanks to advances in technology, many of us are using video as another tool in our marketing arsenal for reaching a greater number of potential customers. However, not all video clips are created equal, a fact I’m sure you’re more than [...]

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How To Make Your Site Mobile Compatible In Minutes: Google Dudamobile Initiative

by DiTesco
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Having your site mobile compatible nowadays is something you should no longer ignore. Recent studies reveal that as much of 40% of mobile users turn to competitors sites, after having a bad mobile experience. People around the world are slowly but surely catching up with the mobile mania, and if you are in business, its [...]

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123Contact Form: Professional Form Builder for Web and Mobile

by DiTesco
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Forms roll all key online interactions: registration (for community boards or exclusive website areas), checkout and payment (e-commerce websites), feedback and sharing (contact forms on all types of websites and blogs). Why is there such a need for automation? When approached by a wide number of people on your website, it’s obviously not a good [...]

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Affiliate Marketing Tips – Future of Publishing part 3

by DiTesco
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Oliver Roup of VigLink completes his three-part mini-series where he interviews an expert panel on affiliate marketing. In this final episode in the three-part mini-series (don’t worry, there will be more Future of Publishing next week), Roup and the panel talk about affiliate fraud. After going over the basics, they talk about how it hurts [...]

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Affiliate Marketing Tips – Future of Publishing Part 2

by Murray Newlands
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Affiliate marketing tips was the topic of last week’s Future of Publishing episode. VigLink CEO Oliver Roup continues his interview in this week’s episode, but he goes into more detail on multiple topics. In particular, he talks affiliate link masking technology with LinkShare and marketing strategies with the other guests. In this episode,  Oliver interviews [...]

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Affiliate Marketing Tips – Future of Publishing

by Murray Newlands
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There are a lot of bloggers who are excellent at blogging, but they aren’t very good businesspeople. This transcends much of the creative space since many people who are good at writing or creating creative pieces haven’t had the experience or schooling to run a business. However, as a blogger, you should think of yourself [...]

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Best WordPress Responsive Themes, Your Business Going Mobile

by DiTesco
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What does it mean when you start seeing “Responsive” themes being developed and launched at a fast growing pace? Most of the time, the answer would be because it is important and called for. With the growing amount of users using their mobile devices to browse the internet, it is now, more than ever important [...]

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Tactics vs. Strategies – Which Marketing Approach Do YOU Focus On?

by John Mak
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The marketing field is filled with jargon, as it seems all would-be sales gurus make up their own set of terms and acronyms to differentiate themselves from the pack. Yet the world of marketing language offers nothing more confusing than those pairs of apparently identical words that actually represent radically different concepts. Perhaps the two [...]

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Should I Crowdsource my Marketing Tasks?

by Murray Newlands
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Let’s face it: Marketing can be expensive. Lots of small businesses can’t afford to bring on a marketing team or hire an agency, so they try to do it themselves. But they don’t have the know-how to do it effectively. Worse, they bring on teams of inexperienced “interns” to manage their Facebook page and run [...]

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Private Blog Networks – Worst Backlink Building Strategy?

by Garen Arnold
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As many of us are aware, building backlinks to our blog or website, can be time consuming and down right tedious. Just check the Warrior Forum, Digital Point, WickedFire, etc., and you will see loads and loads of “outstanding” link building tactics that will supposedly propel your site to the tops of Google. If you [...]

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10 Common Mistakes to Avoid When Running a Giveaway

by Laura Moisei
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“Love grows by giving. The love we give away is the only love we keep.” (Elbert Hubbard) Of course, we’re talking about customer love now. But it’s true. A marketer’s relation to his or her public is pretty much like a sentimental affair: you seek connection and invest in all kind of goodies just to [...]

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How Live Webinar Can Build An Engaged Blogging Tribe

by Michael Chibuzor
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“A tribe is a group of People connected to an idea, connected to a leader, connected to one another – Seth Godin“ Live webinar (web-based seminar) can actually build an engaged blogging tribe – read on… I’ve come to realize that blogging is more than waking up early and jamming your keyboard. There is more [...]

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