Ditesco-Speedlink-Roundup-2017

Hi everyone, hope you all had a great and productive week. If you’ve ever had any questions about the canonical tag, you will want to watch Rand’s Whiteboard Friday video were he defines what rel=canonical means and its intended purpose, when it’s recommended you use it, how to use it, and sticky situations to avoid. […]

Ditesco-Speedlink-Roundup-2017

Hi everyone, hope you all had a great and productive week. Competing with comparison sites in the SERPs can feel like a losing game, but it doesn’t have to. In Rand’s Whiteboard Friday video below, he explains the challenges and outlines five solutions that can help you begin ranking for those high-value comparative terms. Mission […]

The Power Of Making Enemies, How to Build Backlinks, Reoptimize Underperforming Content, Speedlink 27:2017

by DiTesco
Thumbnail image for The Power Of Making Enemies, How to Build Backlinks, Reoptimize Underperforming Content, Speedlink 27:2017

Hi everyone, hope you all had a great and productive week. Getting readers on board with your ideas isn’t the only way to achieve content success. Sometimes, stirring up a little controversy and earning a few rivals can work incredibly well — but there’s certainly a right and a wrong way to do it. Rand […]

Read the full article →

7 Reasons Why Content Is Still And Always Will Be King

by DiTesco
Thumbnail image for 7 Reasons Why Content Is Still And Always Will Be King

It was on January 3, 1996, when Bill Gates, then CEO of Microsoft corporation, published the essay titled “Content is King” which states that content will play a very crucial role in the future of then-emerging Internet. And no one can’t ever deny the fact that his words are very much accurate, especially these days. […]

Read the full article →

Creating Influencer-Targeted Content, Use FaceBook Ads Effectively, Local SEO Checklist, Speedlink 26:2017

by DiTesco
Thumbnail image for Creating Influencer-Targeted Content, Use FaceBook Ads Effectively, Local SEO Checklist, Speedlink 26:2017

Hi everyone, hope you all had a great and productive week. Most SEO campaigns need three kinds of links to be successful; targeting your content to influencers can get you 2/3 of the way there. In Rand’s Whiteboard Friday video below, he covers the tactics that will help your content get seen and shared by […]

Read the full article →

Using Domain And Page Authority, How To Repurpose Content, AMP Guide For WordPress, Speedlink 25:2017

by DiTesco
Thumbnail image for Using Domain And Page Authority, How To Repurpose Content, AMP Guide For WordPress, Speedlink 25:2017

Hi everyone, hope you all had a great and productive week. How can you effectively apply link metrics like Domain Authority and Page Authority alongside your other SEO metrics? Where and when does it make sense to take them into account, and what exactly do they mean? In Rand’s Whiteboard Friday below, he answers these […]

Read the full article →

Google On Hidden Text, Protect Your Blog Content, How Big eCommerce Sites Drives Traffic, Speedlink 24:2017

by DiTesco
Thumbnail image for Google On Hidden Text, Protect Your Blog Content, How Big eCommerce Sites Drives Traffic, Speedlink 24:2017

Hi everyone, hope you all had a great and productive week. Does Google treat text kept behind “read more” links with the same importance as non-hidden text? The short answer is “no,” but there’s more nuance to it than that. In Rand’s Whiteboard Friday video below, he explains just how the search engine giant weighs […]

Read the full article →

7 Ways You Can Improve Your Content Promotion

by Matthew Rooke
Thumbnail image for 7 Ways You Can Improve Your Content Promotion

Creating good content is paramount but without a good promotional campaign set in place then even the most informative and well written piece will flop. In general, you should spend double the time promoting your piece as you do writing it. Seriously, I’ve known people who agonise over a piece for weeks on end, terrified […]

Read the full article →

Ranking Fluctuations, Engage Prospects on LinkedIn, Google Kills DMOZ Snippets, Speedlink 23:2017

by DiTesco
Thumbnail image for Ranking Fluctuations, Engage Prospects on LinkedIn, Google Kills DMOZ Snippets, Speedlink 23:2017

Hi everyone, hope you all had a great and productive week. Rankings fluctuations can be panic-inducing, but they happen to everyone. In this Whiteboard Friday video below, Rand discusses why ranking fluctuations occur, the importance of keeping your cool during those darker moments, and how to identify when you should actually be concerned. Ranking Fluctuations: […]

Read the full article →

Should SEOs Care About Internal Links, Social Media Metrics, Google Warns On Guest Posting, Speedlink 22:2017

by DiTesco
Thumbnail image for Should SEOs Care About Internal Links, Social Media Metrics, Google Warns On Guest Posting, Speedlink 22:2017

Hi everyone, hope you all had a great and productive week. Internal links are one of those essential SEO items you have to get right to avoid getting them really wrong. In Rand’s Whiteboard Friday video below, he shares 18 tips to help inform your strategy, going into detail about their attributes, internal vs. external […]

Read the full article →