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Author: Richard Larson

A 5-Step Framework for Targeted Outreach

Richard Larson 1921 Views

We don’t want to over-complicate matters – the point of targeted outreach is building relationships with your target audience. Some call it blogger relations, others say it’s influencer marketing, and people who work in the field of classic advertising are

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Fraud Prevention Tips for Ecommerce Merchants

Richard Larson 2169 Viewsecommerce fraud, fraud prevention

Who pays for online fraud? If you are an ecommerce merchant, you already know the answer. It is the merchants that bear the brunt of the expenses for online fraud. It may be hard to believe, but in addition to

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