Marketing

Shopping Cart Abandonment – Heartbreaking Reality Of Today’s E-Commerce Industry

by DiTesco
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What is the biggest issue with your ecommerce profit potential? If you make sales online, we would only say Shopping cart abandonment! Shopping cart abandonment is a situation where people are exiting or bouncing back from the website after adding products in cart or clicking the buy button but before the sale is complete. This is considered as 1 […]

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5 Ways You Can Turn Your Small Business Blog into a Content Marketing Legend

by DiTesco
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Being able to compete with other businesses locally isn’t always about cheaper prices or a larger variety of products on offer. Sometimes, competing with the competition needs to be done when it comes to marketing efforts. If you run a small business and you have a regularly updated blog, it’s time to turn that blog […]

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Tips to Transform Your Blog into A Lead Machine [Infographic]

by DiTesco
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Is your blog producing enough leads or not? Are you looking for tips to convert your blog into a lead generating machine? Well, every marketer needs more and more contacts to reach-out for promoting the business. “Conversion rates are nearly 6x higher for content marketing adopters than non-adopters.”                                                                    -Aberdeen Content marketing is a powerful technique […]

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7 Reasons Why Content Is Still And Always Will Be King

by DiTesco
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It was on January 3, 1996, when Bill Gates, then CEO of Microsoft corporation, published the essay titled “Content is King” which states that content will play a very crucial role in the future of then-emerging Internet. And no one can’t ever deny the fact that his words are very much accurate, especially these days. […]

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7 Ways You Can Improve Your Content Promotion

by Matthew Rooke
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Creating good content is paramount but without a good promotional campaign set in place then even the most informative and well written piece will flop. In general, you should spend double the time promoting your piece as you do writing it. Seriously, I’ve known people who agonise over a piece for weeks on end, terrified […]

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Views Of The Future In Marketing

by DiTesco
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Marketing is constantly changing but these days it’s all about technology. Tech is revolutionising how we buy, how products are sold and how they are marketed in some truly incredible ways. One example of this would be AR marketing. AR marketing might seem simple and it is but it’s also rather clever. With AR marketing […]

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REES46 Smart eCommerce Marketers Marketing Suite

by DiTesco
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Marketing and eCommerce in itself already can be a complicated set of chores when it comes to trying to accumulate or convert more customers, figuring out how to recover abandoned carts, using advertising to convert leads, reactivate customers, and as you may already see where this is going, the list can go on. Gone are […]

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Why You Should Use Behavior Analysis in Your Marketing [infographic]

by DiTesco
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Do you know who your audience is for your content? You likely have a vague idea of who you want to consume your content and go on to buy your product, but not much more than that. You’ve most likely overlooked the audience analysis aspect of marketing in favor of using one or two data […]

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3 Steps To The Perfect Marketing Strategy For Your Business

by DiTesco

There’s often a common misconception that the perfect marketing strategy is out there somewhere. People believe there’s this one true strategy that will work for everyone. This isn’t the case, as many businesses are different and will need different strategies. How do you find the perfect marketing strategy for your business? Well, you start by […]

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Moving Marketing Away From the Internet

by DiTesco

In business, it’s incredibly important to not stick to one route, especially if that one route is preventing you from actually achieving anything at all. For marketing, the internet has done so much – but there does exist a world outside of the internet. The internet has brought so much to our lives and is […]

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