If you have an eCommerce site, you should that this time of the year is the best time to boost your sales by taking advantage of Black Friday, Cyber Monday and of course the forthcoming holidays. Obviously, optimizing your eCommerce site for SEO should have started a while back and continue to apply the best SEO practices. Nonetheless, there are still some few things that you may not be doing in order to improve your sites visibility for search engines. Before anything else though, just make sure that you have a good design, mobile friendly site and a good hosting provider. There is no point of getting organic traffic, only for people to visit your site and go away faster than they got in.
As I mentioned earlier, there are some eCommerce optimization tips that many do not probably know about. Example is using the proper schema markup for your products, among other things. The infographic below, courtesy of promodo.com, provides some insights on what you should you be doing, in addition to those SEO and online marketing techniques that you are probably familiar with already.